Tag Archives: Service design

Aligning propositions: How video helps Nokia to match services to customer needs

Nokia commissioned STBY to work together on a series of projects that enabled them to gradually align their research and development processes around principles of design research. The latest of these projects saw STBY prepare and facilitate a collaborative alignment workshop focused on the consumer solutions videos produced by STBY for Nokia in early 2010.

Design Research for Service Innovation

Our creative research projects connect service providers with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their customers and business. Our projects generate rich and visually illustrated research materials that bring real people into the heart of design and innovation processes.

Charging Up: Energy usage in households around the world

Article for Touchpoint 4, the journal of the international Service Design Network, by Geke van Dijk. ‘Charging Up’ is an international study of people’s practices and motivations in relation to everyday usage of energy in households. This study investigated the interest and willingness people have to review and potentially alter their daily routines in energy [...]

Presentation at Emerce E-Day

Geke van Dijk and Julia Leihener (Creation Center Deutche Telekom) will be co-presenting at the E-Day conference, organised by Emerce on 16 September in Rotterdam. Geke and Julia will present the research project conducted by STBY and the Creation Center.

Workshop at Creative Company Conference

STBY will facilitate a workshop at the upcoming Creative Company Conference on 14 September 2010 in Haarlem, The Netherlands. The core themes of the conference this year are Service Design, Design Thinking and innovation and entrepreneurship in the creative industries.

Presentation at N2010 in Brazil

STBY Co-founder and Strategy Director Bas Raijmakers will be in Brazil this July speaking at the N2010 design festival.

STBY in Touchpoint

STBY’s Strategy Director Geke Van Dijk has contributed an article to issue 4 of Touchpoint, the international journal of service design. The issue focuses on links between service design and behavioural change.

Service Design En Espanol

Members of STBY’s core team have already had an extensive array of articles relating to service design published in both English and Dutch. This week saw a first however, with the publication of a Spanish language book featuring a chapter from STBY’s Creative Director, Bas Raijmakers. Bas’ chapter is based on a recent project conducted [...]

Helping parents to advise and support

Building on the results of a previous study, STBY were asked by DUO/IB-Groep in the Netherlands to examine the ways in which parents support their children once they enter higher education. DUO/IB-Groep wanted to explore the needs of parents for services specifically tailored to them.

Personal storytelling with video

STBY recently produced a series of films for Nokia, documenting the ‘solutions’ people improvise to a range of situations in their everyday lives. These films are to be used in Nokia’s internal ideation and design processes, where they allow various departments to connect with the lives of consumers.