Design Research for Service Innovation

Our creative research projects connect organisations with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their customers and their business. Our projects generate rich, visually illustrated and engaging materials, that bring real people into the heart of service innovation processes.

people sitting at a table working together during a training session
Services

Training and coaching

We help clients learn about service design and design research in different ways, depending on the needs and context of the learners. These range from senior-level…

Themes

Agile Collaboration

We have always been strong in adapting our ways of working with clients and partners to develop more agile ways of working. Agility, to us, consists of key attributes:…

Thoughts

Prototyping Clean Energy Futures

In a workshop hosted by STBY during the Service Design Days in Barcelona on the 5th and 6th of October 2018, we prototyped ideas for new service concepts in response to the What Design Can Do Clean Energy Challenge.
Publications

Service Design in Practice

STBY is proud contributor to the book ‘Service Design: Insights from nine practices’ that has recently been translated to English. This book is the  result…