Design Research for Service Innovation

Our creative research projects connect organisations with the lives and experiences of their customers. This helps our clients to innovate their service offering, making it more valuable for both their customers and their business. Our projects generate rich, visually illustrated and engaging materials, that bring real people into the heart of service innovation processes.

Services

Strategic Pilots

Design research offers organisations an experimental, open approach to strategy development. A pilot project is an effective way to start figuring out what an …

Group of people around a table full of papers and post-its and workshop materials.
Projects

Sharing research assets, fast and slow

Working with Google in a series of collaborations using design research to support the creation of new services, we’ve co-developed a valuable approach for how…

Themes

Intelligent Systems

Our work in the area of smart technology has evolved with ongoing trends and developments in the industry. As early as 2008 we were conducting research on emerging…
Publications

Design Transitions

A new book that features our work was recently launched: ‘Design Transitions’ by Joyce Yee, Emma Jefferies and Lauren Tan. This book presents a series…