Tag Archives: presentation

Design Research talk at Q Festival

What makes Design Research different from most traditional qualitative research? What are the most important characteristics in terms of focus, process, materials and output?

Presentation at Service Innovation conference

On 2 November Geke van Dijk will be co-presenting with Walter Bakker from DUO at the annual Service Innovation conference in Almere (The Netherlands).

Working with Reach to bring cross-cultural research to Cisco

STBY’s latest project involved working with partners from the Reach Network to compile a report detailing the benefits a cross-cultural research programme could bring to Cisco. Though aware of cross-cultural research in a general sense, Cisco wanted to know the specific business advantages designing for cultural differences could potentially bring. They asked STBY therefore to [...]

STBY at the 2010 Service Design Conference, Berlin

STBY are heading to Germany this October for the annual conference of the Service Design Network. On the first day Geke will present a keynote talk, and on the second Bas will host a workshop on design documentaries.

World class pioneers and creative thinkers

As one of the first companies to begin creating projects around the principles of design research and service design, STBY have been intimately involved with the ongoing development of these fields of work. We’ve written papers, magazine and book chapters, founded collaborative and information-sharing networks, and given talks at national and international conferences all across the world. This involvement with design research and service design’s continued evolution keeps us at the forefront of the field, as through our work we’re helping to define it.

Presentation at ‘Creatie van Waarde’

On 28 June Bas Raijmakers presented two case studies of service innovation projects STBY worked on in the UK, to illustrate how creative thinking contributes to innovation and the creation of economic value.

Service Design Thinks Amsterdam

Please come along for another evening of presentations and debate among the Dutch Service Design community. The theme for the upcoming event on 12 May is ‘Exploring the O-gap’.

Guest lectures at Business Schools

Geke van Dijk has been invited to give guest lectures on customer insights for service innovation at two different Business Schools, Tias Nimbas in Tilburg (NL) and Cranfield (UK).

Service Design Thinks Amsterdam

The first Service Design Thinks event on 18 February was a great succes. The beautiful room, generously offered to us by the Waag Society, was packed with people from various backgrounds

STBY presents at SDN conference 2009

Together with Andreas Sommerwerk (Deutsche Telekom AG) Bas presented the paper “How sticky research drives service design” at the second international Service Design Network conference in Madeira (October 2009).