Following up on the success of our annual master course together with the Business School of the University of Amsterdam, we have the opportunity to again offer an…
STBY was asked to edit the tools section of this first comprehensive book on the practice of Service Design. The initiators of the book, Marc Stickdorn and Jakob Schneider,…
One of the editors of the online community for customer-focused businesses and innovative marketing has written an introduction on Service Design, based on interviews with Geke van Dijk from STBY and Arne Oosterom from DesignThinkers
For 'The week of Service Design' on Molblog, the online platform of the Dutch Marketing Magazine, Geke van Dijk was invited to contribute an article to illustrate the benefits of design research for service innovation.
What makes Design Research different from most traditional qualitative research? What are the most important characteristics in terms of focus, process, materials and output?
STBY enjoyed running a successful workshop last month at PICNIC's mash-up event in Amsterdam. The workshop focused on some of the Design Research processes we employed during the project we designed for Southern Water, and involved the participants in a a hands-on interviewing exercise during which they played the role of customers of the water company.
STBY are heading to Germany this October for the annual conference of the Service Design Network. On the first day Geke will present a keynote talk, and on the second Bas will host a workshop on design documentaries.
On 2 November Geke van Dijk will be co-presenting with Walter Bakker from DUO at the annual Service Innovation conference in Almere (The Netherlands).
Geke van Dijk and Julia Leihener (Creation Center Deutche Telekom) will be co-presenting at the E-Day conference, organised by Emerce on 16 September in Rotterdam. Geke and Julia will present the research project conducted by STBY and the Creation Center.
Chelsea College of Art & Design is hosting an exhibition of video installations resulting from an intensive student programma Bas and Geke coached in December. 25 students MA Graphic Design Communications explored how people express their identities through their physical and virtual possessions.
One of the major Dutch newspapers, Het Financieele Dagblad (translated as the Financial Daily Newspaper), has published an article describing the upcoming field of Service Design. The editor, Jan Smit, interviewed a lot of different people, among whom Geke van Dijk from STBY, to familiarise himself with the field.
On the last day of January the Rotterdam Designprijs (decided by a jury) and the Rotterdam Design Publieksprijs (decided by public vote) were announced. Interestingly, both prizes went to product service systems.....