What Design Can Do For The Climate

How can designers tackle a problem as complex as climate change? That was the question we were faced with when we partnered with What Design Can Do to do the research for their Climate Action Challenge,…

Improving bicycle parking in public space

The city of Amsterdam is famous for her bicycle culture. The relatively small city is easy to cross and there are bicycle lanes all around. However, once arrived on your destination it is often…

eBay: local understanding and global design

Millions of people in more than a hundred countries now use Ebay’s sites and apps every day. These visitors represent a myriad of different cultures. Knowing precisely how to tailor its user…

Lead… and let go

In our projects we often help clients to innovate by doing design research together. This usually includes qualitative research and co-creation sessions, in which we aim to involve people from…

Pushing the Boundaries

The following is an excerpt from our forthcoming publication Viewfinders: Thoughts on Visual Design Research (2016). Visual design research is relatively young, making it ripe for exploration…

How do people close to us see STBY?

An interview with the partner of one of our design researchers. It is sometimes hard to explain what we do – especially to people who are less familiar with our field of work than we are. To get a…

The Future of Retail

What makes for an enjoyable and unique shopping experience? As more consumers expect retail experiences that somehow go ‘beyond buying’ to offer a unique, personalised, and memorable…