Design Research for positive and meaningful change

STBY is a pioneering thought leader in the field of design research, and specifically when applied for meaningful and positive transformation. We are not just passengers of the projects we work on, but co-drivers of the change we envision in society and through our work.

Services

Blended research

Some projects require a combination of research methods to achieve relevant and effective results. This can involve virtually any combination of methodologies,…

Projects

Improving bicycle parking in public space

The city of Amsterdam is famous for her bicycle culture. The relatively small city is easy to cross and there are bicycle lanes all around. However, once arrived on…

Themes

Intelligent Systems

Our work in the area of smart technology has evolved with ongoing trends and developments in the industry. As early as 2008 we were conducting research on emerging…

Thoughts

Reflections on our series of published books

Our latest publication Catalysts: Thoughts on Design Research for Meaningful Change is part of a series of books. It is the fourth book about design research we published…

Tools

This is Service Design Thinking

STBY was asked to edit the tools section of this first comprehensive book on the practice of Service Design. The initiators of the book, Marc Stickdorn and Jakob Schneider,…