{"id":9269,"date":"2018-05-31T16:32:40","date_gmt":"2018-05-31T14:32:40","guid":{"rendered":"https:\/\/www.stby.eu\/?p=9269"},"modified":"2018-05-31T16:37:10","modified_gmt":"2018-05-31T14:37:10","slug":"design-driven-business-innovation-3","status":"publish","type":"post","link":"https:\/\/www.stby.eu\/wp_15\/2018\/05\/31\/design-driven-business-innovation-3\/","title":{"rendered":"Design Driven Business Innovation"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">For the third year in a row STBY partners with Amsterdam Business School in delivering its Professional Post-Graduate Course for Design Driven Business Innovation. The course runs from September to December 2018, and is open for registrations. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The course is designed for any professional looking for new and creative developments in business, such as Business Innovation, Service Design and Design Thinking. The participants will have the chance to work in groups as well as develop their own individual project that will add value for their organisation.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">The course offers a mix of hands-on exercises with tools and methods in collaborative workshops and the application of those tools and methods in each student\u2019s individual project. The joint assignments during the sessions focus on real-life cases, so they can directly practice with the methods and tools provided. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">In 8 biweekly evening sessions the course covers a diverse set of methods and models related to 3 main stages:<\/span><\/p>\n<ol>\n<li class=\"p1\"><span class=\"s1\"><b>EXPLORING<br \/>\n<\/b><\/span><span class=\"s1\">Mobile Ethnography, Cultural Probes, Contextual Interviews, Shadowing, Service Safaris, Stakeholder Maps, Co-creation, Ten types of innovation, Blue Ocean Strategy model, Innovation portfolio. <\/span><\/li>\n<li class=\"p1\"><span class=\"s1\"><b>CREATING &amp; REFLECTING<br \/>\n<\/b><\/span><span class=\"s1\">Customer Journeys, Personas, The 5 Whys, What If scenarios, Idea Generation, Story Boards, Design Scenarios, Innovation value chain, Innovation Stage-gate model, Collaboration for Innovation model. <\/span><\/li>\n<li class=\"p1\"><span class=\"s1\"><b>IMPLEMENTING<br \/>\n<\/b><\/span><span class=\"s1\">Service Blueprints, Desktop Walkthrough, Service Roleplay, Service Staging, Story Telling, Customer value &amp; Value Proposition, Business Model Canvas, Scaling &amp; Growth, Organisational Structure for Innovation. <\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p class=\"p4\"><span class=\"s1\">For more information and how to apply, please visit Amsterdam Business School\u2019s website for <a href=\"http:\/\/abs.uva.nl\/ddbi\">Design Driven Business Innovation<\/a>.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the third year in a row STBY partners with Amsterdam Business School in delivering its Professional Post-Graduate Course for Design Driven Business Innovation. The course runs from September to December 2018, and is open for registrations. The course is designed for any professional looking for new and creative developments in business, such as Business &hellip; <a href=\"https:\/\/www.stby.eu\/wp_15\/2018\/05\/31\/design-driven-business-innovation-3\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Design Driven Business Innovation<\/span><\/a><\/p>\n","protected":false},"author":9,"featured_media":9280,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[332,51,63,87,104],"client-domain":[118],"service-context":[109],"methods-used":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Design Driven Business Innovation - ..STBY...<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stby.eu\/wp_15\/2018\/05\/31\/design-driven-business-innovation-3\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Driven Business Innovation - ..STBY...\" \/>\n<meta property=\"og:description\" content=\"For the third year in a row STBY partners with Amsterdam Business School in delivering its Professional Post-Graduate Course for Design Driven Business Innovation. 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