Author Archives: Geke

DIY toolkit – 1 year old

The DIY toolkit we created with Nesta and Quicksand last year has just passed its first birthday. And what a year it was! Since its launch the website has had 350.000 visits, from all over the globe (200 different countries). And 40.000 tools were downloaded. Every person who completed thequestionnaire about their usage of the toolkit said that they feel more effective as a result. That is a compliment we are very happy to take.

Design Driven Business Innovation

Following on the success in previous years, STBY again co-organised and co-lectured the third edition of this 8-week master course at the Business School of the University of Amsterdam. Together with Dr. Wietze van der Aa, we supervised 35 international business and management students who are all keen to immerse themselves in a more Design-Driven and Human-Centered approach to Business Innovation.

Belonging & Belongings workbook

Belonging & Belongings is a compilation of our artistic design research activities and materials from a research programme we have worked on together with Dr Daijiro Mizuno, from 2007 to 2011. The book is rich in imagery, reflecting our visual research approach, and includes photographs, magazines, and film stills from the various studies we carried out in both Japan and the United Kingdom. The book can be seen as an introduction into what artistic research can bring to design research, with the Belonging & Belongings programme acting as a Research & Development activity for STBY. The five essays included in […]

Innovation Accelerator launched!

We are proud to announce that the Innovation Accelerator toolkit aimed at teachers in primary, secondary and vocational education has just been launched.

Exchange about state of the art service innovation

We were honoured to welcome a delegation of Japanese business visitors to our office in Amsterdam. They were interested to learn more about our pioneering work as design researchers for service innovation. We shared our vision on the current state of the art in the field, as well as some emerging trends we observe in the context of our work.

Mutual benefits from minimal delays

Delays in train departures from stations are a nuisance to many, such as train travelers and staff working in trains and stations, but also others stuck in traffic waiting needlessly at a nearby crossing. Train operators are keen to explore solutions that help to avoid delays in dispatch times, and one such solution is a count down service. A digital sign at the platform showing the minutes and seconds left before a train is due to depart helps staff and travelers effectively anticipate train departure times.

In-house Service Design training

As more and more organisations are discovering the merits of service design and design thinking, and they embark on a process of realigning their service offering and internal procdures, they have a need for speicalised staff training. STBY has worked with a several companies on in-house training events that varied from a half day seminar to a 10 week series of themed workshops.

Improving bicycle parking at train stations

Bicycle parking at train stations in big cities is an increasing problem in the Netherlands. A lot of travellers park their bikes along the streets and footpaths around the train station. In many places this causes a huge mess, with bikes standing in the way of pedestrians, and cyclists scrambling to find a place for their bike. At the same time existing indoor bicycle storage spaces around the stations are underused. This is an issue for municipal authorities as well as for NS and Prorail (the main train operator and rail infrastructure company in the country), and also for the association of cyclists. They jointly decided to invest in improving the situation and come up with a new concept for bicycle parking at stations that could cater for everyone. To inspire and facilitate the conversations between the different stakeholders, STBY was asked to investigate and represent the perspective of cyclists on this matter.

STBY London is hiring!

For our core team in London we are looking for a new design researcher. As a Design Researcher at STBY you closely collaborate with your colleagues on various aspects of design research projects, as well as contribute to managing and shaping the company. We are looking for a flexible team worker, willing and able to pick up various tasks.

Routledge Companion to Design Research

STBY was invited to contribute a chapter to the book ‘Routledge Companion to Design Research‘, edited by Professor Paul Rodgers and Dr. Joyce Yee for Routledge, Taylor and Francis Group Publishers. This high profile book is published to support undergraduate and postgraduate education in design research. The editors set out to celebrate and illustrate the plurality of design research, and also the wide range of conceptual, methodological, technological and theoretical approaches evident in contemporary design research. They collected a wide range of cross-disciplinary contributions from the global design research community. STBY is proud to be included in this book with […]