Telecom firms use films to match customer needs

A major telecoms firm commissioned STBY to work together on a series of projects that enabled them to gradually align their research and development processes around principles of design research. The latest of these projects saw STBY prepare and facilitate a collaborative alignment workshop focused on the consumer solutions videos produced by STBY for the company in early 2010.

Personal storytelling with video

STBY recently produced a series of films for a major telecoms firm, documenting the ‘solutions’ people improvise to a range of situations in their everyday lives. These films are to be used in the fims’s internal ideation and design processes, where they allow various departments to connect with the lives of consumers.

Service design for utilities

In close collaboration with the Design Council we worked on a service design scoping study for a water company. Our task in this multi-stranded project was to generate consumer insights that could lead to the identification of strategic opportunities for improved and innovative services.

Design Documentaries

Design documentaries are a new, visual way of bringing everyday life into design processes, as a source of inspiration. This method is used in the early stages of design processes, when designers want to discover what matters to the people they are designing for.

Smart textiles

For the conference How Smart Are We?, organised by Design Plus in London, STBY produced two design documentaires and creative workshops on the themes Drift and Swim. The first theme explored how smart textiles can help people to navigate in a city in case they want to wander around rather than just going from A to B.

Design documentaries with heart patients

For Philips Medical Systems in Seatle, STBY produced three design documentaries that portray the daily lives of heart patients in London. These documentaries were made to complement the paper-based personas of heart patients in San Diego, as developed by Philips.

Mediamediators vlog

A video weblog (vlog) of the creation, adoption and appropriation of interactive objects connected to personal computers in the home. Produced by STBY in collaboration with Tobie Kerridge and Andy Law,

Storage and clutter

Two design documentaries on how people store and display things around the house. Produced by STBY in collaboration with the interaction design research team at the Royal College of Art, as part of the EPSRC-funded Equator project.

CitiTag

STBY participated in two pilots of the multi-player electronic tagging game CitiTag, developed by Yanna Vogiazou from the Open University and HP labs / Mobile Bristol. The experiences of the players were captured on video while they were experimenting with the real-life mobile game.