For Philips Medical Systems in Seatle, STBY produced three design documentaries that portray the daily lives of heart patients in London. These documentaries were made to complement the paper-based personas of heart patients in San Diego, as developed by Philips. Each documentary experimented with a different format (compilation, participation and performance). The use of video enabled the design team at Philips to engage more empathically with the personal experiences of their target group. (London and Seatle, 2005)
