STBY have recently been working on a large-scale project in The Netherlands showcasing the very best of what Service Design has to offer.
Projects

Mobility, Cars and Refueling Experiences
What do people care about in terms of mobility, and what do they want from a petrol station? STBY were recently contacted by a big international car brand who wanted …

How to achieve and maintain a healthy lifestyle?
This was a question we addressed in one of our recent projects for a large international consumer brand. What do people consider to be a healthy lifestyle? Are they happy …

Stakeholder Research in Food & Retail for Ahold
In collaboration with LBi Lost Boys, STBY recently conducted a stakeholder research for Ahold, the international retailing group that owns large consumer brands such as Albert Heijn, Etos, Stop&Shop and …

Investigating Written Communication: Working With Reach and Nokia to Find Global Common Ground
Do different people in different companies have the same conversations? Is the language people use influenced by context, culture, technology – or even a mixture of all three?

Creative Conversations: Returning to Heartlands to Inspire New Thinking
STBY recently returned to Heartlands, reprising our role as inclusive design consultants at this large-scale regeneration project in Cornwall.

Videos to Inform and Inspire: Helping Novo Nordisk Design for Diabetes
STBY have recently completed a project with the Danish pharmaceutical company Novo Nordisk. We were asked to put a …

Living Sustainably: Exploring Ways Panasonic Can Support Green Living
How can people in the U.S. live a sustainable lifestyle? That’s the question STBY recently tried to …

Visionary and curious: Exploring Creative Leadership for THNK
To support the development of THNK, the Amsterdam School of Creative Leadership, we have been …

Service Design Thinking: Helping create the first comprehensive overview of our field
“This is Service Design Thinking”, a book STBY recently collaborated on with Marc Stickdorn and Jakob Schneider, has now been …
