STBY » Who we are

STBY team

Bas Raijmakers — Wed, 03 Feb 2010 11:01:47 +0000

STBY has a small and highly specialised team of senior researchers and consultants. We have extensive experience with research, strategy, design and project management. We are used to working in multi-disciplinary teams with agile project approaches.

We like to think of ourselves as ‘T-shaped’; each member of our team possess a deep expertise in design research, as well as the knowledge and skills needed to apply this to the broader field of service design.

All of our design researchers bring something different to the table. We connect the experience we have in our respective backgrounds – be this ethnography, film making, branding, change management, or several others – to our deep, mutual understanding of the principles of design research.

This is what allows us to undertake each new project with a creative approach that nevertheless delivers consistent results. Having design researchers with backgrounds in various fields allows the project teams we put together to be tailored around the specific needs of each project. Bespoke projects need bespoke teams.

Our core team:

Bas Raijmakers
Creative Director

Geke van Dijk
Strategy Director

Michiel van der Heyden
Sr. Design Researcher

Froukje Sleeswijk Visser
Sr. Design Researcher

Leeor Levy
Sr. Design Researcher

Luke Kelly
Research assistant

Our associates:

In our London and Amsterdam offices we frequently work together with associates who bring their own expertise to the team. These are all people and companies we have worked with over the years. We have built up a solid basis for smooth collaboration and the delivery of high quality of output towards our clients.

Ré Dubhthaigh
Radarstation

Anab Jain
Superflux
Design Research

Bram Appelman
Werkblik
Design Research

Marjolein de Vink
Design Research

Emilie Randoe
Randoe Verander- management
Change Management

Sanne Hettema
Spunk
Youth Research

Inez Piso
Spunk
Youth Research

Tjebbe Tjebbes
Spunk Youth Research

Our wider network of freelancers:

In very busy periods, or when clients require an expertise outside the scope of our core team and associates, we may complement our project teams with freelancers. We have a wide network of excellent and experienced freelancers in both UK and NL. Freelance staff always works from our offices and under our supervision. We have sufficient infrastructure in place to garantee smooth and agile operations, and of course exclusive access to data from specific clients.

Hall of fame:

Some people who worked in our core team in the past deserve a special note on this page. They contributed greatly to the projects they collaborated on, and they were a joy to work with. Thank you!

Karien Stroucken
Research manager

Laura Pandelle
Intern London

Marie de Vos
Intern Amsterdam

Interns:

STBY have recently hosted interns at both our UK and Amsterdam offices. Though we don’t run a formal internship programme, we’re always interested in hearing from bright, enthusiastic, creative students who want to learn more about design research and service design as part of their studies. This usually takes between 4-6 months, as we like our interns to be involved in all aspects of what we do; once you’re comfortable with the basics, we’ll ask you to contribute to one of our ongoing projects.

If you’d like to know more then send some examples of your work along with a short introduction to mail@stby.eu, and let us know whether you’re interested in interning in Amsterdam or in London. Ideally you should have some background experience in both design and research, but if you think you could contribute in another way then let us know how.

Spunk // STBY For research focused on issues regarding young people in The...
Global Innovation Group For clients who are looking for full service innovation projects,...
Reach: Global Design Research Network Reach is an network of highly skilled and experienced companies...

Reach: Global Design Research Network

Bas Raijmakers — Wed, 03 Feb 2010 05:45:53 +0000

Reach is a network of highly skilled and experienced companies around the world with a deep expertise in design research. Our experience in both design and customer research enables us to seamlessly integrate our research activities in design and innovation processes. Working closely together, we offer our clients design-led customer research on a global scale. STBY is a founder partner of this network.

The work of Reach informs and inspires design and innovation processes by creating rich insights about customers. We use these insights to generate new ideas for products and services. Understanding customers’ needs and dreams, and how they are using products and services provides a crucial starting point for innovation.

See the Reach website for more information on our how we work and who we are: www.globaldesignresearch.com

Each partner in the network brings years of experience in research and consulting for large corporate clients. Our backgrounds include computer science, engineering, cultural studies, social science, interaction design, industrial design and product design. Over the years we have collaborated together in various settings.

Bas Raijmakers, STBY, London and Amsterdam

Daniel Szuc, Apogee, Hong Kong

Dan Soltzberg, Portigal Consulting, California

Geke van Dijk, STBY, London and Amsterdam

Giovanni Cannata, xdlab, Delhi and Milan

Indri Tulusan, Spur, Tokyo

Jo Wong, Apogee, Hong Kong

Kleber Puchaski, Feel the Future, Brasil

Laszlo Herczeg, Fuelfor, Barcelona

Lesh Parameswaran, Fuelfor, Barcelona

Rikke Ulk, antropologerne.com, Copenhagen

Steve Portigal, Portigal Consulting, California

Global Innovation Group For clients who are looking for full service innovation projects,...
Design Research for Service Innovation Our creative research projects connect service providers with the lives...
Spunk // STBY For research focused on issues regarding young people in The...

Global Innovation Group

Bas Raijmakers — Tue, 02 Feb 2010 08:46:05 +0000

For clients who are looking for full service innovation projects, including research, concept development and business strategy, we have initiated a partnership with world class international consultants from Radarstation (London and Copenhagen) and EDG (London and Palo Alto). As the Global Innovation Group we offer an integrated and complete cycle of strategic and creative explorations and concept development. We work closely together with the project team from the client side in an open and collaborative process.

See www.stbyblogs.eu/gig for more detailed information on the partners in the Global Innovation Group and some examples of the projects we have worked on.

Global Innovation Group Team:

Toke Barter
Creative director

Oli

Jasper

Lisa

Lazlo

Herman

Bas

Geke

Reach: Global Design Research Network Reach is an network of highly skilled and experienced companies...
Spunk // STBY For research focused on issues regarding young people in The...
Innovation Lecture 2009 On 8 December Geke was one of the round-table moderators...

Spunk // STBY

Bas Raijmakers — Mon, 01 Feb 2010 08:46:18 +0000

For research focused on issues regarding young people in The Netherlands, we have set up a joint venture with Spunk. This group of young, dynamic and highly talented journalists (16-19 years old) is perfectly suited to engage with other young people and explore their perspectives on various issues. STBY is intensively involved in the preparations for the in-depth data collection and in the analysis of the qualitative results. In shared creative workshop sessions the findings from the interviews are processed into high level consumer insights. To ¬†optimize the communication and understanding of the results, clients are invited to be present in these analytic workshop sessions.

Workshop with Spunk journalists to create insights

See the website of Spunk//STBY for more details on how we work and some examples of projects we have done.

People from Spunk we have worked with:

Denise

Mary

Saro

Sanne

Tjebbe

Inez

STBY team STBY has a small and highly specialised team of senior...
Global Innovation Group For clients who are looking for full service innovation projects,...
Reach: Global Design Research Network Reach is an network of highly skilled and experienced companies...

Inclusive Design partnership

STBY — Sun, 09 Aug 2009 08:00:01 +0000

For clients who require inclusive design facilitation, we work in collaboration with the one of the world’s leading experts in inclusive design, the Helen Hamlyn Centre at the Royal College of Art in London. STBY is responsible for most of the consultation activities, and experts from the Helen Hamlyn Centre are involved as advisors to the project.

Read our description of the Heartlands project for a recent example of this collaboration.

No related posts.

Looking for an internship at STBY?

Luke — Wed, 01 Jul 2009 14:29:02 +0000

STBY have recently hosted interns at both our UK and Amsterdam offices. Though we don’t run a formal internship programme, we’re always interested in hearing from bright, enthusiastic, creative students who want to learn more about design research and service design. This usually takes between 4-6 months, as we like our interns to be involved in all aspects of what we do; once you’re comfortable with the basics, we’ll ask you to contribute to one of our ongoing projects.

No related posts.

Join our participant network

STBY — Fri, 12 Jun 2009 18:10:41 +0000

When we kick off a new research project, one of the first things we do is search for participants. We look for people in all shapes and forms and a variety of interests. The area of interest in a study can range from mobile Internet users to extremely healthy and active people, or people who care about their water usage. Each research has a charm of its own.

If your interested in sharing your idea’s, motivations, activities and being part of a service design research, we invite you to join our participant network and get updated with our latest searches. You will be invited to participate in a research if you fit the profile and you can then choose to register or not. Depending on the client, for most researches you will receive a financial gift.

Our main goal is to find the right people for the research. So what ever your profile, you are always welcome in the network. The main quality you need is to be you. To join the network sent an email to luke@stby.eu with your:

Name:
Date of birth:
Male/Female:
Email address:
Telephone number:

Also, if you know anyone else who maybe interested in getting involved, please feel free to send this on to them.

For more information contact:

..STBY…
Email luke@stby.eu
Phone 0207 3775 908

Next Service Design Network conference in Berlin Bas was invited to sit on the Programme Board of...