Froukje Sleeswijk Visser is a senior design researcher based in STBY’s Amsterdam office. Her work focuses on effectively communicating insights within development processes, and this is a common theme of her work with STBY. Taking the lead on projects with clients such as Cisco, Froukje designs and implements projects that insert the experiences of real [...]
Author Archives: Bas Raijmakers
Bas speaks at Human Cities festival Brussels
March 24, 2010 – 8:46 pm
How can visual stories help interdisciplinary design teams to step into the shoes of the future users of their designs? How can these teams develop relationships with these people? This is what Bas will address on 7 May during his invited talk…
Design for Patient Dignity results
March 23, 2010 – 6:13 pm
The UK Department of Health and the Design Council presented the results of the Design for Patient Dignity programme that STBY did design research for in the Summer of 2009.
Meet the STBY team
February 3, 2010 – 12:01 pm
STBY has a small and highly specialised team of senior researchers and consultants. We have extensive experience with research, strategy, design and project management. We are used to working in multi-disciplinary teams with agile project approaches. We like to think of ourselves as ‘T-shaped’; each member of our team possess a deep expertise in design [...]
Reach: Global Design Research Network
February 3, 2010 – 6:45 am
Reach is an network of highly skilled and experienced companies around the world with a deep expertise in design research. Working closely together, we offer our clients design-led customer research on a global scale.
Global Innovation Group
February 2, 2010 – 9:46 am
For clients who are looking for full service innovation projects, including research, concept development and business strategy, we have initiated a partnership with world class international consultants from Radarstation (London and Copenhagen) and EDG (London and Palo Alto). As the Global Innovation Group we offer an integrated and complete cycle of strategic and creative explorations [...]
Spunk // STBY
February 1, 2010 – 9:46 am
For research focused on issues regarding young people in The Netherlands, we have set up a joint venture with Spunk. This group of young, dynamic and highly talented journalists (16-19 years old) is perfectly suited to engage with other young people and explore their perspectives on various issues. STBY is intensively involved in the preparations [...]
Next Service Design Network conference in Berlin
January 25, 2010 – 1:04 pm
Bas was invited to sit on the Programme Board of the nex Service Design Network conference (SDNC10) and took part in a first meeting in Koeln this weekend. We discussed at length how we can involve the international service design community in the programming of the conference…
Keynote and workshop at Co-Design Live
November 27, 2009 – 8:51 am
Bas has been invited to speak at the Co-Design Live conference in Utrecht on 11 December, organised by dr Remko van der Lugt at Hogeschool Utrecht. Bas will deliver a keynote, followed by a workshop on how to use video about or by customers to inspire and inform innovation.
How sticky research drives Service Design
October 29, 2009 – 12:03 am
At the 2009 Service Design Network conference in Madeira, Bas presented a paper with Andreas Sommerwerk of Deutsche Telekom AG. The title is “How sticky research drives service design,” and the paper was also written by Indri Tulusan of Spur and Julia Leihener, co-director with Andreas of the Creation Center in Berlin. The paper tells [...]