International Reach

Through working on projects with an international scope for over a decade, we understand the importance of balancing efficiency and elegance with flexibility and decentralisation when designing and delivering global products and services. As more and more organisations are catering for global audiences, the capability to recognise meaningful local differences and relevant global similarities is essential.

Across many projects we have contributed to the development of global research and design practices as a response to organisations’ need to understand where, how and why differences matter. This has resulted in the emergence of new organisational forms, roles, relationships and routines to ensure that global considerations are built in from the start of service design projects.

Although still a relatively fledgling field, global research and design is fast moving, driven by a range of pioneering agencies, designers, and managers working on a global scale. STBY is proud to be one of them.

For further reading, take a look at these projects and publications:

The first 1000 days: design documentaries look through mothers’ eyes 

Global design with local understanding

Agile Design Research for Global Product Launch

Pioneers: Thoughts on Global Design Research

Future Society

From healthcare and social care to local public services and refugee support initiatives, much of STBY’s work has been devoted to…

Intelligent Systems

Our work in the area of smart technology has evolved with ongoing trends and developments in the industry. As early as 2008 we were conducting…

Sustainable Development

With sustainability now a top priority in today’s societies and for many organisations, STBY has been involved in many projects …

Agile Collaboration

We have always been strong in adapting our ways of working with clients and partners to develop more agile ways of working. Agility, …

Embedded Innovation

As organisations work toward cultivating work environments that foster collaborative creation, we have encouraged research insights…