Westergasfabriek in Amsterdam

Moving Targets and Visual Design Research: STBY at the 9th Service Design Global Conference

The 9th Service Design Global Conference entitled ‘Business as Unusual’ will take place in Amsterdam on 27 – 28 October 2016 and will include a presentation and masterclass from STBY, co-organizer of the conference. In her presentation ‘Moving Targets‘, Geke van Dijk will be sharing principles of agile collaboration with interdisciplinary teams in large organisations, derived from several years collaboration on projects with Google. She’ll focus on approaches that enable research to create deep insights upon which to ground decisions, while keeping up with the speed and dynamism of agile development of new service propositions in these kinds of large organisations.

Sam Miller and Astrid Lubsen will conduct a master class on visual design research, a topic about which STBY recently published the book Viewfinders. Participants in Untapped visual media in service design and design research will learn hands-on how to use photography and film for empathic research. First, they become acquainted with the key aspects of the rich film language and visual storytelling toolkit created by documentary filmmakers and photographers through more than a century of work. Then they will explore the newest technology, such as wearable cameras, 360-degree camera’s, drones and even cameras which use brainwaves as input. Together, these are creating exciting new ways of researching people’s daily lives.

Prototyping Clean Energy Futures

In a workshop hosted by STBY during the Service Design Days in Barcelona on the 5th and 6th of October 2018, we prototyped ideas for new service concepts in response to the What Design Can Do Clean Energy Challenge.

A New Breed of Design Research Tools

Gone are the days of lugging around clunky recorders, hefty cameras and brick-like hard drives to interviews and observation sites. The design researchers of today need only bring along a smartphone hooked up to a few complementary gadgets and software to capture and save quality audio, video and images.

STBY’s Action-packed Autumn

From Service Design Days in Barcelona to a 'Happy Pedestrian' Conference in Amsterdam, STBY has a packed agenda for Autumn. Here's a sweep of what we are up to.  

Unpacking the Journey from Farm to Fork in Nairobi

STBY recently went to Nairobi to work with local design research partners on the preparations for the latest Global Design Challenge on Clean Energy. Through workshops with creatives and energy experts we explored local energy issues and developed a better understanding of the Kenyan perspectives on climate change.

Rigorous documentation: A research superpower

When research activities get going in earnest, a lot is produced. If treated too casually, the mass of audio files and transcripts, flip-overs and mini-posters full of post-its, photos, interview notes and feedback mails can quickly turn into a massive hairball that no-one can unpick.

Where do people fit into the Internet of Things?

There are now more things connected to the internet than the number of people in the world. Many of these devices are inside our home, from Bluetooth speakers to smart coffee machines and fridges. In the future, even our plates and curtains might be hooked up to the internet. The house will then resemble a lab, in which we are the studied subjects. How much alcohol do we drink? How often do we wash our hair, or cut our nails? Are we snacking more than usual? Spending longer in front of the mirror? Maybe the homes of the future will know.

Imagining More Walkable Cities

What does ‘walkability’ mean? Exploring more walkable cities could help us envision streets that can be used and enjoyed by everyone. Much…

What Design Can Do For The Climate

How can designers tackle a problem as complex as climate change? That was the question we were faced with when we partnered with What Design Can Do…